India Ka Apna CCTV

We all know that in past couple of years Indian economy has grown multiple folds and has become the 5th largest global economy due to untiring work done by Government of India in collaboration with various global and private players in the field of security, infrastructure, data analysis, and other growing sectors. With the economic growth and various global initiatives driven by Indian government, security is one area which has become the need of the hour.

Security Surveillance is one sector where a lot of innovation and research is being promoted by the Government of India to boost the sector in-line with the vision of ‘Make in India’ of our honorable Prime Minister Shri Narendra Modi.

‘AtmNirbhar Bharat,’ a dream which is now turning into a reality due to continued efforts of government in this direction. Sparsh CCTV has slowly and steadily started emerging as one of the contributors in the sector of security surveillance. To complete with the emerging demands of various industry sectors as well as to keep our armed forces equipped with latest technological surveillance equipment’s, Sparsh has been spending a massive 7% of the revenue in the field of research and innovation.

The tireless efforts of Sparsh team has started yielding results as Sparsh CCTV was awarded with prestigious ELCINA award during 47th ELCINA Award ceremony held on 20th September 2022. The award was for Excellence in Electronics Hardware Manufacturing & Services in two different categories:

  1. Excellence in research and development.
  2. Business excellence.

This was a proud moment for ‘Sparsh’ to add another prestigious award to their name for their efforts and achievements in the field of R&D and business excellence. Research and Development (R&D) has played a leading role towards achieving business excellence. Their quality and uniqueness give them stability and opportunity to grow in the market. Hence ‘Sparsh’ believes that R&D is the backbone to excel in business, which helped them to achieve 3 times growth in just 2 years’ time span.

Sparsh, the first Indian manufacturer of CCTV cameras for indigenous security surveillance, acquired one of the leading R&D labs in India, where they are developing world-class products indigenously. To be the leaders in the market, Sparsh understands that innovation & research is the key to succeed, and it is important to customize the products to meet the security requirements of Indian and global market, to achieve business excellence in the security surveillance sector.

Honestly, the way to this award was not so easy. It’s a result of collective efforts by the whole team. Together, the team overcame every challenge, which came its way and set up the milestones for ‘Sparsh,’ which at present demonstrates a wonderful journey of the cohesive team. The whole process was a learning experience for all and with this success the entire team is energized and motivated to take new challenges.

With these awards a bar has been set for Sparsh to maintain and excel in the field of security surveillance. Today, Sparsh is proudly catering to the demands of various sectors like army, paramilitary, BSF, oil and gas plants, power plants, tunnels, metro, trains, jails, police, buildings, government buildings, roads, and even homes. But this is just the beginning for an emerging organization who is now ready to spread its wings and soar high to explore the sky of security innovations.

Sparsh also marked its presence at the 23rd India International Security Expo by LIVE demonstration of security solutions for # India Ka Apna CCTV, starting with army, navy, paramilitary, court, jail, police station, ATM, banks, residences, market, metro, train, airport, and even set up a road to demonstrate their automatic number plate recognition (ANPR) cameras, speed detection cameras, and even thermal cameras.

This attracted senior government officials and delegates in large quantities, including the army, NCG, Indian Air Force, BISF, Delhi Police, M.P Police, IOCL, and various ministry heads (like: FICCI, Meity, Railway Board, CSC, DPIIT etc.), as Sparsh is one of the TOP manufacturers, leading the MAKE IN INDIA policy of the government.

The ‘Make in India’ policy was unveiled to revive the country’s ailing manufacturing sector by honorable Prime Minister Shri Narendra Modi ji on 15th August 2017 from the ramparts of the Red Fort. An impact Assessment in relation to ‘Make in India’ policy was conducted by the Ministry of Commerce and Industries (CIM) & Department of Promotion of Industry and Internal Trade (DPIIT). The event was chaired by Hon’ble Minister of CIM Shri Piyush Goyal and was conducted in lieu of completion of 5 years of the implementation of “Public Procurement Policy – Make in India (PPP-MII).”

The Event started with the inaugural Welcome speech by Rajesh Gupta (Director, DPIIT) which set the tone of the event. This was followed by a presentation on the ‘Impact Assessment Report of Public Procurement (preference to Make in India) Order, 2017’ by Ms Manmeet Kaur Nanda (Joint Secretary, DPIIT), followed by the Release of Impact Assessment Report by Hon’ble Minister.

Ministry of Commerce and Industry & DPIIT invited three organization as the Make In India success story to present their journey and experience.

  1. M/s Samriddhi Automation Ltd. (Sparsh).
  2. M/s Tejas Networks Ltd.
  3. M/s Accurate Gauging Pvt Ltd.

The success story of Sparsh (CCTV) was presented by Sanjeev Sehgal, Founder and Managing Director of Sparsh, fondly known as the ‘Make in India Man’ in the electronics industry. Sparsh came into existence in the year 2002, guided by the vision and determination of Sanjeev Sehgal who wanted to establish an Indian brand in the field of Security Surveillance. During that time, the entire market was captured by unorganized players who were importing cameras from Taiwan and South Korea. Electronic equipment manufacturing was a dream, and no one could have thought for development of CCTV cameras domestically in India. Sparsh took this as a challenge and started making efforts in the direction of becoming the first Indian manufacturer of security surveillance CCTV cameras. After 6 years of research, patience, efforts, and hard work, when finally, the first camera was launched by Mr. Sehgal and his team in the year 2008. Sparsh as a brand made its mark in 2008. To put cherry on the top, Sony Electronics, MD, came to India to launch it.

The key was an out of the box thinking by a leader ship that had a positive thought process and performed deep market research.

Market dynamics changed thereafter, and world CCTV market started shifting from Taiwan and other parts of world to China from 2010 and was captured totally by China in short span.

The best example was the pandemic situation of Covid-19 when the entire world was locked and negativity prevailed, Sparsh converted the negative atmosphere prevailing into positive and progressive opportunity by utilizing the thermal technology for fever detection camera and other devices. This step was a boon for humanity as it benefitted numerous companies, organizations and individuals by providing contactless fever detection and early diagnosis, saving precious lives.

The support from DPIIT and other government organizations has been a big motivation for Indian manufacturers like Sparsh. The decision created a pathway for new opportunities. Taking this as a sign of expansion, Sparsh signed an MoU with Uttarakhand Government. With the support from Uttarakhand Government, Sparsh is bringing an anchor unit for EMC 2.0 (Electronic Manufacturing Cluster) in Kashipur, where the Company procured 8.5 acres of land with a commitment to invest `175 crores. This will generate employment for 25,000 people. Once the unit is operationalized, it will have the capacity to manufacture 1 million cameras per month which will be one of the largest CCTV manufacturing units outside China. The USP of the unit would be that all the parts starting from molding, die casting, sheet metal, powder coating would be manufactured in-house, indigenously in line with the Make in India notion.

Sparsh has set the ambition to be the ‘CCTV Factory for the World’ in Security Surveillance industry. In order to achieve this ambition, Sparsh has been making a lot of investments and efforts in product research and design by understanding the needs of Indian market. Sparsh provides unique value proposition by customizing products as per the security requirements and global market standards.

Today Sparsh is keen in making a mark in surveillance sector and make effective and active contribution to take the Indian industry to a level where India becomes the center stage and world innovation guru for the global market in the field of security surveillance.



Leave a Comment