Surveillance Redefined: CP PLUS Envisions a Safer, Smarter India
Strategic partnerships and a customer-centric approach are strengthening CP PLUS’ position as a trusted ally in India’s journey towards a safer, smarter future. As India’s leading manufacturer of surveillance products, CP PLUS is redefining security and electronic surveillance with the industry’s most extensive portfolio. Realizing the importance of technology in shaping the future, CP PLUS aims to make security accessible to enrich lives nationwide. CP PLUS is dedicated to spreading a sense of security to every corner of India. With a deep understanding of the evolving security needs, CP PLUS offers customized solutions for corporates, public enterprises, educational institutions, governments and entire smart cities. Capitalizing on market growth “We see a growing need for tailored solutions that address industry-specific challenges,” Mr. Khemka says, “Our AI-driven products and advanced analytics capabilities allow us to provide highly effective and efficient security solutions.” As the demand for reliable security solutions is increasing across various sectors, CP PLUS has been playing a pivotal role in making advanced security and surveillance solutions readily available. They cater to diverse project requirements, such as oil & gas, banking, transport, law enforcement, healthcare and retail, and more developing specific products and integrated solutions for each sector. Their industry-specific solutions include facial recognition, heat-mapping, people counting, and point-of-sale features for retail, showcasing their ability to meet diverse security needs. They also offer mobile NVRs, dash cameras, video door phones, Guard+ series of advanced cameras that provide full-color video feed even in the dark, body-worn cameras, ANPR cameras, and AI-based analytical solutions. CP PLUS developed a VMS-integrated software platform for managing these systems and launched EVMS Pro to enhance scalability and flexibility. Command and Control Centres (CCCs) require high-end storage solutions, leading them to develop NAS storage solutions for long recordings and videowall solutions for efficient monitoring. Expanding into Tier-III and Tier-IV cities “We are deeply committed to democratizing access to advanced surveillance technology,” says Mr. Khemka, “Our expansion into Tier-III and Tier-IV cities is a crucial part of this mission, ensuring that even the most remote areas benefit from enhanced security.” Recognizing the growth potential in these new frontiers, CP PLUS is developing many indigenized solutions including 5G/ 4G cameras to empower remote areas. Their mission is to make cutting-edge CCTV cameras more and more affordable and accessible, spreading security across India. They opened 7 CP PLUS World Experience Centers and over 35 CP PLUS Galaxy Stores in the last financial year, making their security solutions readily available nationwide. Hundreds of more Galaxy Stores are set to open in Tier-II, III, and IV towns this year. Their profound commitment to partner and channel growth through streamlined go-to-market strategies is the key. This Galaxy Stores initiative transcends business expansion, fostering self-reliance and innovation across sectors. By expanding in smaller towns, CP PLUS nurtures local talent and entrepreneurship, offering communities access to state-of-the-art security solutions. Commitment to ‘Made-in-Bharat’ CP PLUS champions the ‘Made-in-Bharat’ ethos, harnessing India’s capabilities to take the nation onto the global stage. Producing to meet the needs of the growing India, CP PLUS has set up one of the largest manufacturing facilities for surveillance products. With a total capacity of more than 2.5 Million units per month, this facility can be further expandable up to 5 Million to cater to global security demands. The CP PLUS manufacturing facility in Kadapa, Andhra Pradesh has been integrated with state-of-the-art equipment, an air-conditioned and dust-free manufacturing area with ESD flooring, multiple advanced and Fuji-made high-speed SMT lines, camera assembly lines, packaging lines, MI and DVR FA lines and a myriad of testing equipment. In order to accomplish the PM’s initiative for Atmanirbhar and to make India truly self-reliant, CP PLUS is on its way to adopt further backward integration of all components of cameras and recorders by producing Housing parts, adapters, cables, bare PCBs, etc. locally in India. Smart cities: pioneering the future “Smart cities represent the future of urban living,” says Mr. Khemka, “Our goal is to provide the technological backbone that supports efficient, safe, and sustainable urban environments.” CP PLUS is the leading player in AI-powered, data-driven video analytics, helping cities meet sustainability goals while enhancing security. Their smart security solutions empower cities like Gurgaon Metropolitan and Noida Smart City, integrating IoT to improve city operations and management. Smart cities use digital technology to improve residents’ quality of life and manage resources better. Their surveillance systems, coupled with video analytics, enhance traffic management and urban mobility. Ensuring safety is crucial for livability and attracting investments, their customized solutions help do that by deterring crime and improving public spaces. Building trust: Channel ecosystem “Building trust is about more than just delivering products; it’s about delivering value and ensuring our partners’ success,” Mr. Khemka emphasizes, “We prioritize transparency, fairness, and consistent support.” Leading the charge to improve and educate the security workforce, CP PLUS has also been organizing technology shows across the country on a regular basis. With thousands of participants excited to learn about the marvelous technological advancements CP PLUS is bringing to their town, each show witnesses huge engagement, where distributors & system integrators join the brand to upscale themselves and be more technologically advanced. Investing in partner success “We are dedicated to our partners’ success,” Khemka asserts, “Our training programs are designed to ensure that our partners have the knowledge and skills they need to provide the highest level of service to their customers.” Through the Mission Tech program, CP PLUS provides comprehensive training and support, equipping partners to excel in the competitive security market. This includes training programs, workshops, and certification courses, enhancing customer satisfaction and building brand loyalty. Over the years, CP PLUS has successfully engaged over 50,000 partners across the country. Digital empowerment While physical stores bridge geographical divides, CP PLUS understands the growing importance of digital platforms. With an extensive network of over 30,000 partners, CP PLUS stands committed to delivering comprehensive partner support, and so the company has invested heavily in online initiatives. IntelliServe is enabling partners and end-users as a one-stop…