In the new digital business reality, the network edge has never been more important. Often overlooked, the network edge is the cornerstone that determines whether digital success is realized or lost. Today the network is critical in enabling change in virtually all organizations as they take their digital transformation journey. This journey will help organizations innovate faster, reduce cost and complexity, and lower risk. It translates into the ability to increase agility, improve employee productivity, better engage with customers, and protect key intellectual property and assets. The network edge is sometimes deployed with the belief that all network solutions are essentially the same. This isn’t true, because new digital business requires vast intelligence at the edge. Cisco delivers solutions and strategic functionality to achieve business success. We deliver a new network architecture that starts with the end user and continues to where applications are hosted, with a focus on: Enabling faster innovation through better experiences and highly granular insights across users, devices, applications and threats. Lowering cost and complexity to simply establish policy and manage change at scale while reducing hardware and software churn across wired, wireless, and WAN. Reducing risk with complete threat visibility and protection for internal and external risks across wired, wireless, and WAN. The network edge has a pivotal role to play in this transformation and carries perhaps the broadest set of responsibilities when compared to the core and to data center networks. As shown in Figure 1, when comparing the various layers of the network, the network edge has a broad responsibility in the campus. This is also true for the branch. The Role of the Network Edge Digital transformation makes the network edge more important than ever before. Consider everything that happens at the edge of the network: It’s the first line of defense The edge is where policy is applied and validated, without limiting your ability to access the things you need. If access is not properly managed, then your business can be susceptible to infiltration or threat proliferation, and the criticality grows as the threat landscape increases. The device, firmware, and even the operating system are all points of compromise. It’s the conduit that delivers heavily invested applications The network edge is where prioritization occurs. A poor experience at the edge will slow application adoption, reducing return on investment. It’s a strategic gateway to the widely distributed organizations to connect Providing a seamless experience to your employees, partners, and customers – wherever they happen to be – is most important. A second-class network will deliver deviating levels of services to key audiences. It is the bridge between the organization and their customers If you’re a part of a retail or hospitality business, subpar access will stunt your ability to connect with customers on a personal level and negatively impact your brand. It is built to power and support growing IoT device demands The network edge adapts the physical environment by moving virtually all industries into the digital age by improving operations and lowering costs. Without the right functionality at the edge, organizations can be left behind in terms of cost reduction and operational efficiencies. It is the optimal place to understand what is happening with the business In a distributed network, only the edge sees all the data traffic, by harvesting data and analytics from the edge. Data about users, applications, devices, and threats businesses can derive insights that truly help in making better decisions to support employees, reduce risk and cost, and deliver information to the targeted audience. Without the right level of consistent granularity, this data becomes skewed and untrusted. Is Commoditization of the Edge a Good Thing? Many organizations are being tasked with becoming digital-first to deliver faster innovation, better experience, and higher security. However, refreshing the network to meet these demands is a daunting task because the network foundation established today will need to support the business in the coming years. Choosing a networking vendor is a critical decision that will dictate whether you keep innovating and saying yes to the business or slow down while struggling with poor capabilities. With digital transformation, no one really knows what the future holds, but one thing is clear – the demand on your network will grow exponentially. Whether it’s IoT, the cloud, sophisticated security threats, or even augmented reality, digital transformation will change how you operate and serve the business. What is good enough today, will not be acceptable in the near future – and it all starts with the network. You have to innovate faster, reduce cost and complexity, and control risk. Organizations that are truly digital ready know that as they drive toward these changes they can’t compromise on what matters. What is the Risk? It takes only one bad experience to render your latest innovation useless I nside your business, it’s all about innovation. But at the edge, where your apps meet the real world and where new IoT devices will drive fundamental business change, inconsistent connectivity and slow performance could turn off users for good. This affects device performance and cuts off the insights you need to stay competitive. With Cisco, insight is in your DNA – not only insight into the network that improves performance, but also real-time consumer insights that create more personalized experiences. It takes only one ‘no’ to ruin your reputation Your world is moving fast, and if you can’t keep up you will be discarded, essentially making you a fourth utility. Adding to this complexity is that resources and budgets are slim. Configuring and reconfiguring your network branch by branch and device by device can turn a ‘simple’ update into a TCO sinkhole. With Cisco, automation is in your DNA. This allows you to automate and manage your entire network – wired or wireless at your campus, through the WAN, and in your branches – as a single entity from a single place. It takes only one incident to become everyone’s problem We don’t need to tell you what network…